Look at samples, negotiate, and distribute goods... Located in the hat industry block of District 1 of the International Trade City, Chinese and foreign buyers come and go in various booths. Market operators present their main new products and warmly entertain every customer who inquires. "The beginning of the year is the peak purchasing season for our hat industry, and some foreign businessmen who haven't seen for a long time have also come to the market to place orders." Zhu Huiling, the store manager of "Gaopu Clothing", said that the recent surge in foreign trade orders, in order to do a good job in production and shipment , the company's workers worked overtime to make orders.
On the other side, in the "Gaopu Clothing" company located in Beiyuan Street, the production line was busy, and the workers were fully motivated to sprint for a "good start" in the first quarter. "I'm in a hurry every day, rushing to produce and ship." Referring to the recent production and export status of the company, Zhu Zhihui, chairman of Zhejiang Gaopu Clothing Co., Ltd., revealed a sense of urgency in his words. Right now, workers are rushing to make 200,000 baseball caps and fisherman hats, which will be sent to France, Britain, Italy and other places.
"In addition to the orders in the daily market, we are connected to the system with several large foreign customers we cooperate with. Through the background, we can directly see their sales and inventory in the next two months, which is convenient for us to produce and replenish in time." Zhu Wisdom said that in recent years, "Gaopu Clothing" has developed steadily, and the company's annual sales have maintained a growth rate of 10% to 15%. Behind the continuous improvement is the growing demand of domestic and foreign consumers for functional and fashionable hats. It is because "Gaopu Clothing" has always adhered to technological innovation and focused on product design and quality improvement. Zhu Zhihui invested a lot of cost in the design and development of hats, and at the same time introduced 3D technology to upgrade the design and production workshops to digital workshops.
"In the past, it took at least 2 days to develop a new product. The design pattern had to be proofed before the customer could see the sample directly. It had to be revised repeatedly in the middle, which was low in efficiency and high in cost." Zhu Zhizhi introduced that for the research and development process, the smart factory introduced 3D Technology, the system can store information such as the color and material of new products in the database, and the designed 3D patterns are more intuitive. The designed hats are sent by air to foreign customers for confirmation, and then mass-produced.
"This notebook can add a macaron color..." On the 20th, in the "Like Cultural and Creative" store in the third district of the International Trade City, 3 designers, R&D managers and several buyers sat around Together, aiming at the current pain points, discuss the design direction of cultural and innovative products. "This year, the passenger flow in the market has picked up, and the sales of cultural and creative stationery products have surged." Huang Yaqing, the person in charge of "Like Cultural and Creative", is full of confidence in the market. We hold a storm every week. According to the results of the discussion, we develop at least 5 new products every week.
